Saturday 17 March 2012

SMS MARKETING BENEFITS FOR SMALL BUSINESSES:

When ever an SMS service is compared with all other available forms of marketing, these services of SMS are known to provide text messaging services at the lowest cost along with the highest rate of penetration. You might be able to find the most of the people have either hold on or stopped the traditional ways of marketing due to the reasons such as lack of budget and funds. Putting an end to your marketing can result in deriving down your sales.


With the availability of SMS marketing campaigns gaining sales growth and making an ROI seems to be possible. These services of SMS marketing are also permission based. Only those customers who have agreed to receive SMS text messages using your services can receive SMS through the platform provided. Mostly the people who avail these services of SMS marketing campaigns would actually be interested in buying or purchasing the details of the products or services being texted. Some of the major advantages of SMS marketing over the traditional ways of advertising are shared below.

1.     Costs

Sending unlimited online Free SMS can even cost less than a 100$ per month and can result in driving well over 200 customers right on the steps of your door. The rates of the campaign depend upon the size of the campaign purchased. Larger the campaign more cost effective this services of Free SMS going to be.

2.     Reach

These services offered by SMS text messaging are able to provide the maximum reach when it comes to in reaching the target audience required. More than 90% of the population all across the globe has an access to mobile thus receiving SMS’s is of no problem what so ever.

3.     Speed

These new campaigns or messages of SMS can be set up with in minutes. Whenever you send out a text it is received by the customer with in minutes.

4.     Redemptions

The redemptions provided by SMS marketing are well over 20% while the other means of marketing through newspapers or emails reach only 2 to 3 % of the people.